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| Marketing Resources for FREE Internet Advertising |
Chapter 3: Local Searches |
Sure, the global economy is at your fingertips, but online marketing also allows you to become the industry expert in your own community. Google, Yahoo!, AOL and MSN all make it simple for consumers to find the nearest provider for a range of goods and services. If your company is not fully registered with the local search directories for the major search engines, you could be losing out on potential clients right in your neighborhood. This chapter outlines how to list your company locally for FREE, and how to make sure it stands out above the competition. |
| Resource List |
| AOL Local Search | List your company and business information on the AOL Local yellow Pages in over 10,000 different categories. | | Google Local | Help customers find you on Google, it's free. Local customers already search Google for the products and services you offer. Create a business listing to be sure they find you. | | Top Value Marketing | For clients who prefer to pay a small monthly registration fee and avoid all the headaches, updates, etc. | | Yahoo! Local Listings | Free business listing on Yahoo! Local to display your address, phone number, list products, services, brands, and more | | Yahoo! Sponsored Search | Yahoo! Sponsored Search connects businesses and customers online. |
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